“Sales is vanity, profit is sanity, cash is reality”

Almost everything you do affects the bottom line!

Obvious, tangible,  financial decisions like salaries, office costs and  stationary can affect profit, but do you think about other items like online costs, marketing, printing, telephone, all of which can normally be improved, at least once!

What is better, sell 100 items at £1 or 1 item at £100?  Although they both seem to give the same result, the real answer can affected by several factors.  All product things (except price) being equal e.g. size, weight, the latter is best, as the handling costs for 100 items is more than for one, therefore, why be a busy fool?

If you would like to discuss how you can improve your bottom line withing changing the world, call me on +44 (0)20 7736 0150 or email me at This e-mail address is being protected from spambots. You need JavaScript enabled to view it